October 2018 Newsletter

Nov 1, 2018 by


Peaches in the Summertime > Apples in the Fall
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Winter Markets Update

As the days grow ever-shorter, we want to make sure everyone still knows where to find clean, fresh, local food, even in the dead of winter.
The LEAP Mobile Market will continue its regularly-scheduled weekly stops through Thursday, November 1… so go see Davey and stock up on farm-fresh food, right in your neighborhood, while you still can!
The Grandin Village Farmers Market will continue at its regular time and location through November 10. The following week, November 17 (also the day of the Grandin Village Holiday Children’s Parade), we’ll be transitioning to our Winter Market, which is held from 10am to 1pm, inside at CoLab (1327 Grandin Rd. SW) every third Saturday of each month, through March – 11/17, 12/15, 1/19, 2/16, and 3/16.
No matter the weather, the local bounty at West End Farmers Market doesn’t stop – make us your go-to spot to stock up on fresh fare every Tuesday, all year round! This year, as Christmas and New Year’s Day both fall on Tuesdays, we will take a two-week break in observance of the holidays. If the mercury drops too low, we might move inside the Freedom First Community Room, but regardless, we’ll be in the West End with all your local food needs, all winter long!

Winter Farm Share registration deadline extended!

As the vibrant summer fare begins to fade and the leaner months of winter loom, we expect many of you are looking for an easy, convenient way to eat fresh, healthy, sustainably-sourced foods and support local farmers and food producers all year round. If that’s you, consider registering for LEAP’s 2018 Winter Farm Share!
We’re almost at capacity for the Winter Farm Share, but as we do have space for a couple more members, we’ve decided to extend the registration deadline until Monday, October 15 – or until we’re full! We’ll have a waiting list, as needed.
LEAP aggregates local produce (~60% of share), eggs (~10%), meat, dairy, bread, canned goods (value-added goods ~30% of weekly share), and more from trusted farmers within 100 miles of Roanoke. Gluten-free and vegetarian options are available.
Winter Farm Share members then pick up their curated box of fresh, seasonal food every Tuesday between 3 and 6 PM from the pick-up location at the West End Farmers Market (1210 Patterson Ave. SW, Roanoke). We’ll send a weekly email newsletter to remind Farm Share members about pick-up, and tell you what’s in the share that week and some recipe ideas for how to use it.
The Winter Farm Share is 7 weeks (October 30 through December 18, with one built-in vacation day), and the cost is $285 (average $40/week). SNAPshare: All shares are *half price* with your SNAP/EBT Card!
All shares are filled on “first paid — first served” basis. Reserve your shares now, either on our website, or contact Farm Share Coordinator Kelly Key (kelly@leapforlocalfood.org). Deadline to register is October 15.

LEAP Kitchen class: Food Business Content Creation

Every month, the LEAP Kitchen holds classes and discussions for aspiring and established entrepreneurs in the food and beverage industry. These classes are free and open to anyone interested in the business of food. Our next StartUp course will be led by John Park (AKA Hungry Asian), who will discuss content creation for food businesses. We’ll cover some basic tips for food photography and videography, and why professional-quality images are so critical to marketing your food business in the digital world. The class will be on Monday, October 8, from 5:30 to 7pm. Check out the Facebook event page, RSVP, and share widely! We hope to see all you food photographers next Monday!

Is your grain local?

The Common Grain Alliance (CGA) is a non-profit organization launching this fall that aims to bring more local grains and grain products to your table. The group is based in central Virginia and includes farmers, millers, bakers, and consumers who began meeting in March of this year. With a goal of building a vibrant, integrated, and sustainable grain economy, the group is hosting its first public fundraiser event on Sunday, November 4 at Sub Rosa Bakery in Richmond.
Two of the founding members of CGA are vendors at the Grandin Village Farmers Market: Michael Grantz (Great Day Gardens) and Charlie Wade (Deep Roots Milling). Even before CGA’s founding, the two had partnered with Rocky Mount farmer Daniel Austin to source locally. Charlie is currently milling these grains both for sale at the Grandin market, and for Michael to use in his breads and pastries. CGA seeks to support them in sourcing even more grain from Virginia farms and facilitate similar partnerships in other regions of the Commonwealth.
The group is currently focused on education, both of consumers and of the group’s membership. “The many machines and processes behind grain production keep consumers mystified,” says Michael, who serves on the CGA board of directors. “Once my customers know more about the grain that is grown in Virginia, there will be more of them asking for breads, pastas, or beer made with local grain. Ultimately it’s this demand that will make it possible for more farmers to market their products at a fair price within Virginia.”
To get involved, check out their website: commongrainalliance.org, and ask your favorite chef, baker, or retail store if they are sourcing grain products from Virginia farms!

2018 Farm Bill: Tell Congress we Need a
Better Food & Farm Future!

As of October 1, the Farm Bill – traditionally hailed as a point of bi-partisanship – has expired, as negotiators remain divided over what the new bill will include, and dozens of USDA programs have come to a screeching halt. The Senate and House versions differ significantly, particularly with regard to SNAP (Supplemental Nutrition Assistance Program, formerly food stamps) work requirements, and the conference committee (of which Bob Goodlatte, VA-06, is a member) is making policy decisions right now that will affect our entire food and farm system for years to come. Please don’t miss your opportunity to make your voice heard – add your signature to the National Sustainable Agriculture Coalition’s petition, which asks that the bill fund local and regional food systems, beginning farmers, sustainable and organic agriculture research, and healthy food incentives for families; protects our shared natural resources; targets support to family farmers and closes farm subsidy loopholes; and ensures food access and dignity for families in need.
Get fresh with a farmer!
Thanks to everyone who came out for the food & fun at Harvest Fest, and especially those who participated in our Preserve the Harvest contest – check out social media for the winners! We have some new vendors joining the Grandin market family this month, so be sure to come make them feel welcome!
 Follow GVFM on Facebook!
Blessed blend in the West End
Professor’s Garden are taking a few weeks away, but we have plenty of other great produce options to fill the void, not to mention baked goods, local canned goodies, meat, eggs, hand-crafted leather goods, and the best darn salsa anywhere! Make us part of your Tuesday routine!
 Follow WEFM on Facebook!
Become a LEAP Community Partner! Support LEAP and snag some great deals at the Community Markets. LEAP Partnerships are open to businesses- let LEAP help promote the great work you do in the community!

Buy a LEAP Market Gift Certificate for a longtime market-goer or to introduce a friend to the market.

Want to volunteer with LEAP?  LEAP runs on community support. Let us know if you have a special skill you’d love to share!

Have a question? Email Maureen at maureen@LEAPforlocalfood.org.

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